But the Leeds boss admits it hurts him badly to see his old club suffering.
Critics are out in force after the Broncos were humiliated 70-0 by Wigan in the Challenge Cup semi-finals.
The anti-London brigade is also fuelled by the bottom clubâs pitiful crowds and their failures on and off the pitch.
But McDermott, who coached London for four years, says the club need help, despite Âwanting Leeds to crush them at The Stoop tonight.
He said: âI will not have any emotion towards London during the game because our task is to get as far up the ladder as possible.
âIt will not create great headlines, but if we put 40 points against London, I will not feel guilty about doing that.â
But McDermott urged critics not to use any hammering as another stick with which to beat the Broncos.
He said: âIf we carry clubs that haemorrhage money and do not create a crowd, then peopleâs patience runs out and I get that.
âBut at the same time, there is a huge picture to be looked at. Our sport could be so much bigger if London was to be cracked.
BRIAN McDERMOTT will send his ruthless Rhinos out with orders to destroy ...
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